While on a trip to New York City a year ago, I saw my first pop up store (which happened to be a high end designer) in SOHO. I was so intrigued with the concept that at that precise moment I started thinking about how I could make something similar happen for me in Atlanta with my jewelry line.
What exactly is a pop up store, you ask? A pop up store is a retail establishment that has a tendency to pop up unannounced, quickly draw crowds and then disappear. Although they have been around in Europe as well as some major US cities for a few years now, pop up stores are not yet commonplace in Atlanta, GA.
This year an opportunity presented itself and I jumped at it! I was lucky enough to get a place in Buckhead, a central location in Atlanta with a plethora of restaurants, clubs, bars, hotels and retail stores. This area was perfect for my endeavor as the streets have no age, gender, or socioeconomic boundaries. Out of an empty shell, I created a warm, inviting, improvised space with a welcoming vibe.
The experience far exceeded my expectations! Thank you to all of my customers, new and old. I hope you enjoy wearing your new pieces as much as I enjoyed creating them! Keep your eyes open… I’m definitely doing this again!